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Why do we celebrate with balloons?
In the minutes before every EOB celebration, party volunteers swiftly unload a vehicle parked outside the hosting shelter. There are big, plastic bins to carry—each filled to the brim with hand-made decorations, game pieces, goody bags, party itineraries, balloons, and helium tanks.
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If you’ve ever liked, retweeted, or shared one of EOB’s dynamically poignant social media posts, you’ve most certainly encountered Lisa Casas. For more than two years, Casas—a Texas-based consultant and oh-so-vibrant wordsmith—has used her industry savvy and compelling images, themes, and campaigns to embed EOB’s mission in the hearts and minds of thousands of people.